Hey there! It’s been a while since my last post. This happens sometimes, I get in a funk with blogging when I lose my creativity. It usually happens when I’m under a lot of stress, which is what happened after my last post in May of 2020. A majority of the stress that pushed me into this funk was from my full-time job. Also, I shouldn’t say “was”, it’s still incredibly stressful right now.
As I’ve mentioned before, I work for a major U.S. airline, and my husband Matt works for another U.S. airline. So we both have been going through it since the pandemic started. We are currently in recovery mode, and that has been just as difficult, if not more, than when travel plummeted in the spring of 2020.
2020 was a whirlwind, a blur. There was so much constant change that I couldn’t keep up. Constant regulatory and schedule changes were very difficult to navigate, plus the airport was empty. Literally empty, spent most of my 8-hour shift wandering around with my co-workers. Then, as soon as the changes started to slow down, travel started to slowly pick back up. Then the vaccine came out and the holidays got “busy”, the busiest it had been through the pandemic but nothing close to where we were. Spring break travel is what really exploded, and we seemed to struggle to keep up, and we still are.
It was the fastest, yet longest, year ever. 2021 is definitely flying by, it’s just about August already. WHAT?!
As you can see, the blog also got a makeover! I needed something new, something fresh. I’ve always done my own branding and I wanted something different. I’ve never been big on the pink feminine brand style for my blog; it has just never felt right for me. I’ve always loved using blue. However, I knew I needed something different, something that contrasts the blue but still goes with it. the color scheme is based on the picture below, it just seems so fun and bright.
I used Adobe to create a color scheme off of this image and made sure that there was a bright blue but also a nice aqua color. I think the color scheme turned out amazing. For the brand board, I used the Lady Boss Studio Instant Brand Blueprint to get inspiration for a new logo, new fonts, etc. I highly recommend the Instant Brand Blueprint if you’re looking to rebrand or you’re getting ready t start your own blog/small business.
So, this is the new brand board!
As you can see, the blog also got a new website design as well! I figured a brand refresh also deserves a theme refresh! I’m using a Hello You Designs theme. I’m using the Hello Boho theme. Hello You Designs uses the Genesis Framework for their themes, which I have never used before. I’ve also decided to go ahead and use the Gutenberg editor instead of the classic editor, only almost three years after its release. I was apprehensive about using a block editor but I’m so far really enjoying it.
I’m so excited to get back into blogging. I’m not going to commit to a blogging schedule right now, I don’t want to set too high of expectations and let you down. With the way my full-time job is, I’m keeping the blog flexible as my job is just very demanding right now.
Let me know what you think of everything!